3420 E Shea Blvd, Phoenix, AZ (800) 694 9853
PPC Management

The internet is growing by leaps and bounds every day, and more and more people are accepting it as part of their daily lives. The presence of tablets, cell phones, and laptops in the constant possession of so many people means there’s never a moment of disconnect. As advertisers, this gives us a unique opportunity to be seen by more potential customers than ever in new and creative ways that bring us right where they want to be. One of the best ways to achieve this is with pay-per-click (PPC)SEE DETAILS

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SEO

2014 was another big year for advertisers, with new technologies on the rise, new methods of delivering content through those technologies, and plenty of surprises from Google to keep even the most experienced content creators and webmasters on their toes. There’s been a lot to learn, incorporate, and gain from the lessons of this year, but there may be even more to gain from predicting next year’s trends and getting in on them before anyone else does. We all know advertising is a competitive business, and predicting what the worldSEE DETAILS

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SEO

If you’ve been working around SEO for any length of time, there’s a good chance you know the importance of a strong set of backlinks. A numerous set of links will shoot your website up in the rankings of Google’s search engine results page (SERP,) increasing traffic and revenue for your site. They’re a simple yet powerful way to increase your page’s profitability, and that’s why it’s so baffling that some webmasters seem to completely overlook their maintenance. It takes hard work to build up a legitimate set of backlinks,SEE DETAILS

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News

Read original article on Search Engine Land  A little over a week ago, Groupon announced a new option for opening business pages on its site. These pages will enable businesses to manage their online presence by adding images, client testimonials or special offers for Groupon customers, such as Happy Hours, nighttime specials, loyalty clubs, discounted bundles and more. Moreover, the clients can leave immediate feedback on the business page, and even interact with the company by requesting a ‘deal’. This last option may be Groupon’s response to critics who believeSEE DETAILS

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Google Algorithm

Google Analytics is a tool that every website can use to understand their audience. Recently Google made some improvements to the tool for its users. The most recent update enhances one old and essential part of Google Analytics and introduces two new features that open up the power of Google to more users than ever before.   Bad Credit Tenant Loan   Audience Demographics and Interests Go Mobile! The enhancement that was mentioned earlier deals with audience demographics and interests. Now, businesses have had access to this information for quiteSEE DETAILS

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News

Penguin update rolled out last week[Read the original article on Search Engine Land] After over a year of waiting, Google finally released the Penguin update. This update has to do with links and their quality. This is the longest period of time that has elapsed between updates, since Penguin was first introduced. Many were surprised to find out that despite the extended time between updates, and in spite of all the speculations, this recent update doesn’t seem to have been that devastating. In fact, Google’s Pierre Far said that this is onlySEE DETAILS

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Google Algorithm

On Friday, October 17th, Google confirmed that algorithm changes have been made, and that the long awaited Penguin update is finally here. The internet is buzzing with interest and expectation, as many have awaited the release of Penguin hoping to regain rankings from previous penalties. The previous Penguin updates have been influential thus far, so here is what to expect during and after the update has finished.   A Little History Penguin is a name for a series of algorithm changes that have been updated over the last few years.SEE DETAILS

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News

[Read the original article on Search Engine Land]   After nearly 20 years, and following an impressive record as the primary search engine prior to Google, search giant Yahoo! announced this week it would be terminating its website directory:     Most rightfully view Google as the unwavering ruler of the search world, but few recall that internet searches didn’t begin once Google was founded. Before Google was around, the most popular way to find websites online was through Yahoo! Directory, which was conveniently sorted according to categories and themes.SEE DETAILS

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News

[Read the full article on Search Engine Land]   Buffer recently experienced a 90% drop in their traffic, and reported having receiving a manual penalty from Google. A message about this penalty was found in their Webmaster Tool, leaving no doubt as to the existence (and effect) of this penalty. After thoroughly inspecting the website and approaching John Muller, it became clear that this was caused due to a bug on Google’s side, which lead them to mistakenly assign a penalty.     Originally, it was believed that the penaltySEE DETAILS

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SEO

YouTube is the website to use if you would like your videos to be seen. Some may argue that Vimeo, or another video hosting site like Vine offer different or better options, but that is an argument for another time. For the sake of this post, let’s say that since we primarily optimize our content for Google, we will focus on the Google owned platform.   On YouTube, it is important that we not only produce great video content for our viewers, but it is equally vital to optimize ourSEE DETAILS

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