Google Penalizes Buffer by Mistake
September 23, 2014 - News
Buffer recently experienced a 90% drop in their traffic, and reported having receiving a manual penalty from Google. A message about this penalty was found in their Webmaster Tool, leaving no doubt as to the existence (and effect) of this penalty. After thoroughly inspecting the website and approaching John Muller, it became clear that this was caused due to a bug on Google’s side, which lead them to mistakenly assign a penalty.
Originally, it was believed that the penalty was caused by the shift to https, since it coincided chronologically. However, Buffer claims it had nothing to do with this. Either way, it’s not the first time Google assigned a penalty by mistake, we’ve seen this happen several times. Typically, it is rectified once the site approaches Google.
Google Patents TV Signals as part of its Algorithm
Google is moving towards a deeper infiltration of our lives, having recently registered a patent on TV signals as one of the parameters that determine its algorithm’s outcome. Their intention is that when a user searches for something while watching television and within a certain proximity to a television, the search engine will display results that are relevant/related to the particular show that’s being broadcasted. The main reason behind this is to help users find results pertaining to the show that triggered the interest in the particular search query.
For instance, assume you’re watching a show about a Porsche 911 Turbo vehicle. If we search for ‘Porsche’ at this point, Google will be able to display results dealing specifically with Porsche’s 911 Turbo model. Of course, we’re not entirely certain how this will be accomplished, but it’s estimated it’ll require a certain proximity to the television device, and may involve a voice recognition system to help Google decipher what the program is about. Needless to say, in light of Google’s shoddy history when it comes to privacy violations, many have voiced complaints to this patent.