Google Plus Local Listings are Outranking Yelp
July 15, 2014 - News
Google Outranking Yelp in the Search ResultsAs reported by Tech Crunch, a document leaked showing Google ranking themselves higher than Yelp in Local Listings. On top of that, even when the search specifically includes the term “Yelp”, Google is still being shown ahead of the review site. The study talks about searching for a restaurant called Gary Danko, which is a pretty popular restaurant in the San Francisco area. Even when the search term includes “Gary Danko Yelp”, the first result shown is the restaurant’s website with reviews published on Google, with Yelp’s results to follow below. The question many people are asking is; is this really a matter of providing better results for users, or just Google putting themselves first?
Photo Credit: Search Engine Journal