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10 Best Practices For Building a Loyal Community

10 Best Practices For Building a Loyal Community

Post regularly The followers that we obtain are looking to us as a resource. It is fantastic that they see you as such, and it is imperative that you remain at that status to your followers. Otherwise, they seek outside means of information, and eventually unfollow. Due to these unspoken expectations, prioritize keeping a schedule. Building a content marketing calendar, can help you to stick to a schedule and be consistent. Michele Linn from Content Marketing Institute, wrote a nice post about it: http://goo.gl/wtjUWn Stay current, and culturally relevant As a resource, it is important that you post relevant and current posts. Most bloggers will have a content calendar (see above), and decide well in advance what content to create and promote, but as you

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Why Blogs Are Still Important

Why Blogs Are Still Important

Blogs are the original form of social media. They are a stream of personal or professional posts on a website that users can view and interact with i.e. comment and share. They have been around since the early stages of the internet, and the two have evolved alongside one another. With the development of powerful social media platforms like Facebook or Twitter, one might ask if blogs are going extinct, or if they are still relevant. The reality is that every aspect of social media is ever growing and changing, except for blogs. They are important today and will be tomorrow.   Blogs are a Home Base for your social Media   Sharing on social media sites is a wonderful way to increase and build an

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Our Top Five Tips for Getting More Instagram Followers

Our Top Five Tips for Getting More Instagram Followers

Helpful Hints for Increasing Your Instagram Followers The image sharing social site, Instagram, has seen a significant rise in popularity in the last few years. Users gravitate towards the simplistic features and easy share capabilities that it offers. Many businesses starting out have no idea where to begin with Instagram or how to gain a following. This is especially true for smaller, more local businesses looking for another channel to market their business. While Instagram can be a great way to share rich images of products or useful for building a brand name, it is definitely one of the more difficult platforms in terms of marketing and advertising. With the rise in popularity of Instagram, there are many helpful tools available to measure and record all

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Managing Your Social Campaigns While Staying on Top of the Trends

Managing Your Social Campaigns While Staying on Top of the Trends

Social Media Marketing Trends There are a number of strategies for harnessing the power of social media and all its capabilities. Managing all of these strategies across multiple platforms, producing creative, unique campaigns, and monitoring all progress made is simply put..an enormous task. Not to mention, how often do we hear about all of the updates being made to Facebook Ads or Twitter Cards? Every day it seems something has changed. Social listening, visual content strategies, and data driven campaigns are all at the forefront of the Social world. We wanted to compile some tips and tools to help guide you through managing all your social marketing campaigns, while staying up to date with what’s trending, and resources to help keep creativity flowing.    Start with

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