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SEO

Traffic makes the Internet world go around, and more is always better. Everyone’s favorite key performance indicators depend on good traffic. But as online marketing evolves, the types of possible traffic are changing – and our strategies must change to adjust.   Let’s take a closer look at today’s types of Web traffic. If you know how these three varieties behave, building strategies to improve becomes easy.   Some types of traffic, like direct traffic (depending on direct URL navigation) and campaigns (depending on web ads and emails) are self-explanatorySEE DETAILS

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SEO

Alerts are some of the most versatile tools in your SEO arsenal. With powerful, fully-customizable options, tools like Google Alerts and Moz’s Fresh Web Explorer are incredibly important for any content creator, webmaster, or marketer. Not to mention competitors like: Talkwalker Trackur mention.net Social mention Many simply use these alerts as a regular reminder for various tasks such as backlink maintenance and contacts, but there’s so much more you can do with them, and simply using them as an alarm clock belies their true value. To make the best useSEE DETAILS

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SEO

2014 was another big year for advertisers, with new technologies on the rise, new methods of delivering content through those technologies, and plenty of surprises from Google to keep even the most experienced content creators and webmasters on their toes. There’s been a lot to learn, incorporate, and gain from the lessons of this year, but there may be even more to gain from predicting next year’s trends and getting in on them before anyone else does. We all know advertising is a competitive business, and predicting what the worldSEE DETAILS

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SEO

If you’ve been working around SEO for any length of time, there’s a good chance you know the importance of a strong set of backlinks. A numerous set of links will shoot your website up in the rankings of Google’s search engine results page (SERP,) increasing traffic and revenue for your site. They’re a simple yet powerful way to increase your page’s profitability, and that’s why it’s so baffling that some webmasters seem to completely overlook their maintenance. It takes hard work to build up a legitimate set of backlinks,SEE DETAILS

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SEO

YouTube is the website to use if you would like your videos to be seen. Some may argue that Vimeo, or another video hosting site like Vine offer different or better options, but that is an argument for another time. For the sake of this post, let’s say that since we primarily optimize our content for Google, we will focus on the Google owned platform.   On YouTube, it is important that we not only produce great video content for our viewers, but it is equally vital to optimize ourSEE DETAILS

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SEO

6 eCommerce SEO Strategies That May Surprise YouOne of the most talked about and thought about business ventures is opening an eCommerce business. Almost every independent, entrepreneurial-minded person ponders the idea at one point or another. Some take the plunge, while others think it would be nice, but stick to their current business ventures. Although simple to start up, eCommerce business is not for the weak. It looks like an easy way to make money. The reality is that it’s not anywhere near as simplistic as everyone makes it outSEE DETAILS

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SEO

Outreach and Link Building with BuzzstreamIf you are in the online marketing industry and haven’t heard of Buzzstream, get ready to feel like a kid at Christmas.  Buzzstream is very useful web-based software, that enables marketers to promote their content, products, and services in a cost and time-effective manner. Throw your old school spreadsheets in the trash. With Buzzstream, building solid relationships and creating buzz around a certain brand has never been easier. There are so many small details that may seem trivial in size, but for people who do outreachSEE DETAILS

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SEO

Neil Patel is Interviewed by Dynamic Search…  Everyone thinks that the biggest challenges we’re facing are with big brands, because they want to be ranked high for very competitive keywords; however, this is a big mistake! My vast experience in online marketing includes full responsibility for the SEO strategy of huge brands like Babylon, Caesar’s Entertainment (WSOP) and more, and I can tell you that even though they promote very competitive keywords, they are also more favored by Google as a brand. Don’t forget that they have the money, theSEE DETAILS

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SEO

Six Marketing Challenges In 2014 And How To Meet Them  The majority of ecommerce webmasters were taken completely by surprise by the release of Google’s Hummingbird algorithm. Even more surprising were the changes that the smart search engine caused in the way we market our online products and services. The reason we were taken so far off guard by these marketing challenges is in the kind of changes that took place. Everyone, right down to the last marketer, expected massive changes in the way we apply SEO, yet very little hasSEE DETAILS

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SEO

A Genuine Internet Marketing Service is Not All about BacklinksWhile there is no doubt that obtaining high quality inbound links to your website can have a great effect on your traffic and rankings, it should not be the only focus of the internet marketing service you hire. It should not even be the primary focus! Internet marketing is not all about backlinks. Gone are the days that this method was effective; In fact, it was even a joke 3-5 years ago. Most webmasters and certainly all credible Internet Marketing firmsSEE DETAILS

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