Internet Marketing Services - SEO Specialists a Certified Company http://www.webds.com Fri, 25 Jul 2014 06:52:52 +0000 en-US hourly 1 How to Create a Successful Content Strategy Across Multiple Devices http://www.webds.com/blog/how-to-marketing/create-successful-content-strategy-across-multiple-devices/ http://www.webds.com/blog/how-to-marketing/create-successful-content-strategy-across-multiple-devices/#comments Tue, 22 Jul 2014 17:42:10 +0000 http://www.webds.com/?p=7009  A Winning Content Strategy The way that we consume content changes all the time, which is why marketing strategies have to be adjusted and modernized. Having a basic web content strategy is no longer sufficient. The content should also be suitable for viewing across multiple platforms and devices. A mobile content strategy is much more challenging to put together but it can result in amazing benefits for your online presence. According to January 2014 statistics, 58 percent of the adults in the US have a smartphone and 42 percent own a tablet. Nearly 34 percent of these people use the [...]

The post How to Create a Successful Content Strategy Across Multiple Devices appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/how-to-marketing/create-successful-content-strategy-across-multiple-devices/feed/ 0
Google Launches AdWords Express Mobile App http://www.webds.com/blog/news/google-launches-adwords-express-mobile-app/ http://www.webds.com/blog/news/google-launches-adwords-express-mobile-app/#comments Tue, 22 Jul 2014 08:01:49 +0000 http://www.webds.com/?p=7081 This week, Google launched a new AdWords mobile app that enables users to edit ads and even set up localized ads according to zip code, city, country etc. While this is a great improvement, we’re still waiting for a fully designated AdWords app that will enable us to manage campaigns from start to finish, including analysis. Check out what this new app has to offer by viewing the video below:    

The post Google Launches AdWords Express Mobile App appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/news/google-launches-adwords-express-mobile-app/feed/ 0
New Data Revealed about Mobile, Social and Search Results http://www.webds.com/blog/news/new-data-revealed-mobile-social-search-results/ http://www.webds.com/blog/news/new-data-revealed-mobile-social-search-results/#comments Tue, 22 Jul 2014 07:59:33 +0000 http://www.webds.com/?p=7076 RKG quarter-annual reports about digital marketing released recently reveal a few interesting pieces of data. According to the reports, the overall volume of mobile traffic amounts to 34% of all traffic, a 3% increase compared to the previous quarter and an impressive figure in itself. Another interesting piece of information revealed has to do with search privacy. As we all know, in the past we were able to view all traffic paths to our website, including keywords in which it originated. Thanks to this, we were able to plan and modify our SEO strategy. Following Google’s shift to secure search [...]

The post New Data Revealed about Mobile, Social and Search Results appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/news/new-data-revealed-mobile-social-search-results/feed/ 0
Academic Search Integration is Coming to Bing and Cortanna http://www.webds.com/blog/news/academic-search-integration-coming-bing-cortanna/ http://www.webds.com/blog/news/academic-search-integration-coming-bing-cortanna/#comments Thu, 17 Jul 2014 18:15:05 +0000 http://www.webds.com/?p=7061 Cortanna & Bing Will Soon Include New Academic Search Integration Microsoft just announced starting this Fall, Cortanna, which is Microsoft’s version of Siri, will be getting advanced academic search integration. Search Engine Land reported, “Adding a blow to Google, Microsoft added that “instead of treating scholarly information as a separate search engine – as competitors,” clearly implying Google here. Microsoft Bing will make the academic data as “a first-class citizen in Bing search results.” Integrated data/search is next on the list for the Bing Search Engine. Cortanna is Microsoft’s version of the next level personal assistant technology that can provide [...]

The post Academic Search Integration is Coming to Bing and Cortanna appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/news/academic-search-integration-coming-bing-cortanna/feed/ 0
Google Plus Local Listings are Outranking Yelp http://www.webds.com/blog/news/google-plus-local-listings-outranking-yelp/ http://www.webds.com/blog/news/google-plus-local-listings-outranking-yelp/#comments Tue, 15 Jul 2014 17:12:59 +0000 http://www.webds.com/?p=7018 Google Outranking Yelp in the Search Results As reported by Tech Crunch, a document leaked showing Google ranking themselves higher than Yelp in Local Listings. On top of that, even when the search specifically includes the term “Yelp”, Google is still being shown ahead of the review site. The study talks about searching for a restaurant called Gary Danko, which is a pretty popular restaurant in the San Francisco area. Even when the search term includes “Gary Danko Yelp”, the first result shown is the restaurant’s website with reviews published on Google, with Yelp’s results to follow below. The question many [...]

The post Google Plus Local Listings are Outranking Yelp appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/news/google-plus-local-listings-outranking-yelp/feed/ 0
Six Surprisingly Successful SEO Strategies for Your eCommerce Business http://www.webds.com/blog/seo/six-surprisingly-successful-seo-strategies-ecommerce-business/ http://www.webds.com/blog/seo/six-surprisingly-successful-seo-strategies-ecommerce-business/#comments Mon, 14 Jul 2014 16:40:21 +0000 http://www.webds.com/?p=6981 6 eCommerce SEO Strategies That May Surprise You One of the most talked about and thought about business ventures is opening an eCommerce business. Almost every independent, entrepreneurial-minded person ponders the idea at one point or another. Some take the plunge, while others think it would be nice, but stick to their current business ventures. Although simple to start up, eCommerce business is not for the weak. It looks like an easy way to make money. The reality is that it’s not anywhere near as simplistic as everyone makes it out to be. Throwing together a website with some stuff [...]

The post Six Surprisingly Successful SEO Strategies for Your eCommerce Business appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/seo/six-surprisingly-successful-seo-strategies-ecommerce-business/feed/ 0
Our Top Five Tips for Getting More Instagram Followers http://www.webds.com/blog/social-media/top-five-tips-getting-followers-instagram/ http://www.webds.com/blog/social-media/top-five-tips-getting-followers-instagram/#comments Thu, 10 Jul 2014 10:00:16 +0000 http://www.webds.com/?p=6932 Helpful Hints for Increasing Your Instagram Followers The image sharing social site, Instagram, has seen a significant rise in popularity in the last few years. Users gravitate towards the simplistic features and easy share capabilities that it offers. Many businesses starting out have no idea where to begin with Instagram or how to gain a following. This is especially true for smaller, more local businesses looking for another channel to market their business. While Instagram can be a great way to share rich images of products or useful for building a brand name, it is definitely one of the more difficult [...]

The post Our Top Five Tips for Getting More Instagram Followers appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/social-media/top-five-tips-getting-followers-instagram/feed/ 0
Google Authorship: Is there value anymore? http://www.webds.com/blog/google-algorithm/google-authorship-value-anymore/ http://www.webds.com/blog/google-algorithm/google-authorship-value-anymore/#comments Tue, 08 Jul 2014 10:34:29 +0000 http://www.webds.com/?p=6913 Will Google Authorship Slowly Fade Out? With Google recently taking away the option for authorship photos, there is little to no incentive to verify authorship these days. There has been some debate as to whether or not Google plus accounts are all that detrimental for non-marketers anymore. Some also find it hard to believe that the byline will serve as enough of an influence to get people to click. How will this affect your business, you ask? With Google search results, the pictures are being completely wiped, leaving only author info. It’s no surprise business owners and marketers feel like [...]

The post Google Authorship: Is there value anymore? appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/google-algorithm/google-authorship-value-anymore/feed/ 0
Head of Google’s Spam Team Matt Cutts taking Prolonged Leave http://www.webds.com/blog/news/head-googles-spam-team-matt-cutts-taking-prolonged-leave/ http://www.webds.com/blog/news/head-googles-spam-team-matt-cutts-taking-prolonged-leave/#comments Mon, 07 Jul 2014 19:18:24 +0000 http://www.webds.com/?p=6942 Google’s Matt Cutts Taking an Unlimited Leave Matt Cutts, head of Google’s spam team and the man most recognized within the SEO community, announced this week he’d be taking an unlimited leave from his position. One of the reasons he cited for the decision was that a promise he made his wife to move to a more lenient position after 4-5 years of work… which was about 15 years ago. Cutts is one of the most influential figures at Google, and he served as the face of the brand in different conventions and social media platforms. It is still unknown [...]

The post Head of Google’s Spam Team Matt Cutts taking Prolonged Leave appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/news/head-googles-spam-team-matt-cutts-taking-prolonged-leave/feed/ 0
A Step by Step Guide for Hosting Guest Bloggers http://www.webds.com/blog/marketing/guide-hosting-guest-bloggers/ http://www.webds.com/blog/marketing/guide-hosting-guest-bloggers/#comments Thu, 03 Jul 2014 21:37:22 +0000 http://www.webds.com/?p=6879 A Guide for Hosting Guest Bloggers Numerous posts have been published about guest blogging and there are a number of resources available for those looking to guest post. However, there is very little information about the process of accepting posts to your website and I feel those details are often glazed over. The process and the suggestions are from my personal experience and I think you’ll find it useful if you allow guest writers on your website. This is not a research paper but more of a quick summary and guide to refer back to. Hosting guest bloggers is a [...]

The post A Step by Step Guide for Hosting Guest Bloggers appeared first on Internet Marketing Services - SEO Specialists a Certified Company.

]]>
http://www.webds.com/blog/marketing/guide-hosting-guest-bloggers/feed/ 0