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Google Algorithm

On Friday, October 17th, Google confirmed that algorithm changes have been made, and that the long awaited Penguin update is finally here. The internet is buzzing with interest and expectation, as many have awaited the release of Penguin hoping to regain rankings from previous penalties. The previous Penguin updates have been influential thus far, so here is what to expect during and after the update has finished.   A Little History Penguin is a name for a series of algorithm changes that have been updated over the last few years.SEE DETAILS

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Google Algorithm

Penalty revoked and still under performing, why? Have you recently come out of penalty and still haven’t seen your web traffic and rankings increase like you thought they would? The recovery process is not an instantaneous snap of your fingers- and boom! you’re fixed. It doesn’t work like that and there may be other factors involved that you haven’t taken into consideration. Solving this puzzle requires taking a look at the reasons you were in penalty in the first place. It is often hard for Webmasters to comprehend the factSEE DETAILS

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SEO

If anyone tells you the difference between “white hat” and “black hat” SEO (Search Engine Optimization) is grey hat SEO, you may want to take pause before you take that as true. The fact is that grey hat SEO is the same thing as black hat SEO. Both will get the culprit into trouble. There is a huge difference between white hat SEO and both of the others. White hat SEO is any SEO that follows to the letter the rules set forth by the search engines like Google. ASEE DETAILS

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Marketing, SEO

When it comes to content, publishing a poor article can hurt your company’s reputation, and as a result, sales. A “cyber” first impression is not as easy as you might think, and is oftentimes overlooked. Many people are too easy on the trigger when posting their content and may not think twice of the possible outcome. High quality content can go a long way to help you build your reputation and increase your authority on the web. Poor quality content will do the exact opposite; it will drive your prospectsSEE DETAILS

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SEO

Keywords are a Core Element of SEO Anyone working on search engine optimization knows the importance of keywords. Keywords are what searched strings are matched against. Choosing the right keyword to optimize is one of the most crucial steps in managing a successful search engine optimization campaign.   People use keywords when inputting search queries in search engines. If you would like your target audience to find you, make sure that your content is optimized for the keywords your clients are most likely to use when they search. [custom_frame_left] [/custom_frame_left]SEE DETAILS

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Google Algorithm

Google Penguin UpdateIt’s no secret that Google has released an update called “Penguin”. You’ve probably heard of this update, even if your website has not been affected by the change. The update, also know as the “spam filter”, was launched with the intention of screening lower quality websites and other forms of spam from search results. Unfortunately, many good websites that employed what are now considered “gray-hat” SEO techniques are being punished with penalties and lower search rankings. Some websites have been hurt to such an extent that they’ve chosenSEE DETAILS

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